For those of you unfamiliar with Kickstarter, we’d like to explain a little about what it’s all about.
First, we want to remind you to pledge early, so you get the EARLY-BIRD PERK. You can find it at the top of our campaign page: https://www.kickstarter.com/projects/ronesa-aveela/seababies-adventures. But it’ll be gone after the end of the day Eastern Time on Saturday. September 10.
And don’t forget that you can get an extra free book (our children’s short story Mermaid’s Gift) by sharing our campaign and posting where you shared it on our website. Click on the link to go to our website for the full instructions: https://ronesaaveela.wordpress.com/ronesa-aveelas-books/seababies-adventures-series/. You can also click on the “Click here to share” button on our campaign to go to our website.
Before we tell you the benefits of backing there rather than buying through a retailer, we’ll tell you what this platform is.
It’s a crowdfunding platform. What Kickstarter is NOT: It’s not a platform for people looking for money for personal goals. You won’t find charities or general fund raisers on Kickstarter. You won’t be donating to a cause.
Unlike crowdfunding like GoFundMe, Kickstarter is a place where people promote new CREATIVE PROJECTS to potential backers: art, books, comics, crafts, dance, fashion, film & video, food, games, films, merchandise, music, photography, technology, and theater. It’s a way to test the market to see if the product is something that consumers desire.
Years ago, I had a gift shop. What I loved most about it was searching for unique, cool stuff to sell. All handcrafted. At that time, eBay was my place to go. Now, Kickstarter is that cool place, even though I no longer have my gift shop. I love scrolling through the projects to find all kinds of fascinating campaigns I can support. Oftentimes, I support a campaign even if I don’t want the rewards they are offering—just because I want them to succeed.
As a creator myself, I love Kickstarter because it provides me a chance to offer followers some of that said cool stuff. You can get so much more than simply a book that you can buy from any retailer.
Creators BUNDLE rewards. These can be digital or physical, or even services like consulting or training. As you help creators reach their funding goals, they’ll return the favor and offer you incentives and perks as a thank you.
Even more than that, backing on Kickstarter lets you get to know more about the product than a simple description on a retailer can provide you. The “Story” section digs deeper into what’s on offer. You’ll find samples and behind-the-scenes details. Kickstarter allows creators to share why they are producing this product and what is unique about it.
Kickstarter also lets you get to know the creator better, and he or she gets to know and interact with fans. That’s impossible to do on a retailer.
We hope you’ll join us on this venture. You’ll get all kinds of cool perks if you back the project to help us achieve our goal of producing this fun series of children’s picture books.
How Does Kickstarter Work?
Kickstarter can be confusing if you’ve never used it before, but once you make it through one campaign, the rest are easy.
If you haven’t created a Kickstarter account, you’ll have to do that first. You don’t have to enter any credit card info until the end, and only if the project funds. Kickstarter is all or nothing. If the campaign is even $1 short of reaching its goal, then the creator won’t receive any funds and you won’t be charged. If it does reach its goal or beyond, then Kickstarter will ask for your credit card information. You never have to provide this directly to the creator. Kickstarter takes care of all that stuff; the creator will never see your financial information.
Once the campaign reaches its deadline, that’s it. You can no longer pledge. If you have pledged at any level, you can still make changes until the deadline.
Backing early means you are eligible for more perks as the campaign progresses. Every creator handles this differently. But normally there can be rewards for backing within a given time frame, rewards when the campaign meets certain goals determined by the creator (such as getting to a certain funding level or getting a certain number of backers). So, sharing and encouraging others helps both you and the creator.
Once the campaign successfully funds, Kickstarter will attempt to process all the backers’ credit cards over a two-week period. They will give you an opportunity to fix any problems if they occur. At the end of two weeks, if your card has problems that aren’t fixed, Kickstarter will drop your pledge and you won’t be able to get your selected rewards.
Then comes fulfillment. We use Backerkit, because it makes it easy to distribute digital goods, and it has a whole lot of helpful functionality. So, you will receive a survey from Backerkit, in which you’ll enter the information needed to get your rewards to you: email, shipping info, etc., plus other questions we like to ask.
I hope you’ll join us, along with Whimsea and her friends, and learn a little bit about sea life in the process. You can find our campaign here: https://www.kickstarter.com/projects/ronesa-aveela/seababies-adventures.